AI Glossary for Creatives

Speak AI Fluently and Boost Your Creative Workflow

Ever nodded along to words like LLM, prompt engineering, or fine-tuning — pretending you totally get it?

We’ve all been there.
But it’s time to stop faking fluency in AI.

🎨 We made this list for creative minds who want to actually understand how features like Text Creation, ImageGen, and VideoGen work (without a PhD). Speak AI Fluently. 

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🧠 LLM (Large Language Model)

The giant brain behind tools like ChatGPT. Trained on a ridiculous amount of text so it can generate human-like language. Think: autocomplete, but on creative steroids.

🪄 Prompt

What you type in to get something out. A prompt is your command, question, or creative spark. In AI, how you ask determines what you get.

🧩 Token

Tiny chunks of text AI uses to process info — could be a word, part of a word, or punctuation. Everything the model sees gets chopped into tokens.

🎯 Prompt Engineering

The art of writing prompts that get the best results. It’s not just typing stuff — it’s knowing how to guide the model’s behavior.

🗃️ Dataset

The information the AI was trained on — books, websites, code, art, memes… The bigger (and better) the dataset, the smarter the model.

🧵 Chain-of-Thought (CoT)

A prompting technique where you guide the AI step-by-step. “Is this headline effective?” You say: “Analyze the headline step by step: consider clarity, emotion, and relevance to the target audience.” Makes answers smarter.

🌉 API

A “bridge” that connects AI to other apps or services. For example, it lets you embed ChatGPT right into your website or favorite tool — making AI work wherever you need it.

✏️ Fine-tuning

Training an existing model on new, specific data so it learns your style, tone, or niche. Like customizing a suit — it fits you better.

🧠 Hallucination

When AI makes stuff up confidently. (Yep — it lies sometimes.) Always double-check facts.

🧑‍🎤 Multimodal

An AI that can handle more than one type of input: text, image, audio, video. Like ChatGPT with vision — you show it an image, it tells you what’s in it.

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🚀 Why this matters:

Whether you’re crafting brand stories, building moodboards, writing ads or ideating on a deadline — AI is part of your toolkit now. This glossary helps you stop faking it and start creating with it.

🖇️ Bookmark this. Share with your creative crew. Revisit when the next AI buzzword drops.